Monday, December 28, 2020

@stoolpresidente Dave Portnoy, this is what truly inspires people. Taking action, serving others, and building community. Well done to you, Stoolie Nation and @barstoolsports for making a real difference. A Boston guy done good, great job.


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Wednesday, December 23, 2020

Tuesday, December 15, 2020

@licensetoswag Great t-shirt! Looking forward to our event in January kiddo!


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Thursday, December 10, 2020

@PromoKitchen Big one that I failed to do in 2020 - re-do my website, i.e. writing content. The hardest to do & easiest to push off. I've gotten my plan pulled together, now it's about slotting time each week to actually get my butt in gear to do it - again, not the easiest of tasks!


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@PromoKitchen We review monthly & quarterly, if we aren't hitting goals we evaluate what is going wrong w/ accountability partners & adjust time commitments. Accountability in small biz is crucial - I depend on an outside person to tell me I'm screwing up and help w/ a plan to right the ship


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@PromoKitchen We prioritize in the planning stage the categories that are most important, then break down those to attainable goals per day/week/month. i.e. Sales goals of prospecting - # of calls/day/week/month, Mktg - # of posts/week/mth


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@PromoKitchen A3 We write out a sale plan, put up a whiteboard (sorry) & love to cross things out - it's very fulfilling!


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@PromoKitchen We get down to chewable goals that are attainable - sales vol, order vol, client acquisition etc. Personal & family goals are broader in scope but still within reason all based upon growth of knowledge and understanding.


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@PromoKitchen A1 We were very lucky this year as our main client base is in essential industries, so we were able to exceed our sales goal. But our client growth goals were chucked as we moved to relationship maintenance and outlook. Crazy year indeed.


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Monday, November 30, 2020

@FLOTUS Stunning, you've always done a great job with decorating and celebrating America.


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@PPAI_HQ Rarely have I used a print catalog over the last 5 years.


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@MLB Yaz, I was always #8 every year and still played beer softball leagues as #8. had the swing down and everything.


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Monday, November 23, 2020

@19fredlynn @realElTiante @RedSox @MLB @RedSoxLife Two of my baseball heroes. Loved watching you play, my best childhood memories are of Fenway and the Sox in the 70's - El Tiante, Fred Lynn, Dewey, Jim Ed, the Hawk and Yaz to name a few. Bless you all


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@19fredlynn @realElTiante @RedSox @MLB @RedSoxLife Two of my baseball heroes. Loved watching you play, my best childhood memories are of Fenway and the Sox in the 70's - El Tiante, Fred Lynn, Dewey, Jim Ed, the Hawk and Yaz to name a few. Bless you all


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Tuesday, November 10, 2020

Monday, October 19, 2020

@PromoKitchen @teespring @JayBusselle This is not a good thing for promo distributors.


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@barstoolsports Come on Barstool, Bo literally ran Deion over...https://t.co/s57jvPMPX4


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Monday, October 12, 2020

@espn @ZachLowe_NBA IT doesn't. LeBron will never be up to Jordan's level.


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Friday, October 9, 2020

Holiday 2020 Branded Swag https://t.co/fMmthY8qaa via @issuu Get your Holiday gear and send directly to your employee's and customer's home!


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Thursday, September 17, 2020

@PromoKitchen A2 Necessity has been the driving factor of today's trends - functional masks, PPE, etc. Promo mkt has become reactive.


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Wednesday, September 9, 2020

@PromoKitchen A5: In this business, we are more problem solvers than creative at times. The spiral moves swiftly and those not engaged lose. Quick pivots & backup plans only come by being active in the business. Those hard calls are easier when you know what is going on with your business.


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@PromoKitchen A1: I believe a leader listens first, asks questions, challenges norms, looks at options and then acts decisively.


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Wednesday, August 26, 2020

@PromoKitchen A4) Do your homework man! Ask for logos, ask about our industries, ask us what projects are upcoming that we can prep for. The best part of any EME or Promo Marketing event is that one-on-one with a supplier who isn't just showing the "new" but providing solutions to us.


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@PromoKitchen A3) The experiential component will always be missing in a virtual show, the "you get a car" spontaneous emotion is not there - it's kinda hard to get the feels when you send it to someone's house and Joey opens the box marked to Mom..


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@PromoKitchen The ability to have buyers feel the products and get that instant feedback when a pre-proof or sample provides the Aha moment for the buyer. Sending custom care boxes that they can open helps but the medium is lacking that experiential component.


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@PromoKitchen A1) I would have pushed the custom mask option initially to clients instead of paying the premium pricing that occurred in weeks 2-6+ of the 'Rona. I would have communicated to my client base about long-term solutions for virtual trade shows and kitting earlier.


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@Steve_Perrault Yaz hitting his 400th career home run in Fenway with my Dad - still have the ticket. One of my all-time favorite kid moments.


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Friday, August 21, 2020

@barstoolsports @DALLASBRADEN209 Ted!!!!!!


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Monday, August 17, 2020

@espn Ugly, plain and simple.


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Wednesday, August 12, 2020

#IWantDrDish https://t.co/NacC6luFIj


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RT @drdishbball: DR. DISH SWEEPSTAKES ALERT!! We're giving away TWO (2) Dr. Dish shooting machines on 8/19/2020! Click below to officially enter. RT this tweet & FOLLOW US @drdishbball for 2 extra entries (more extra entries available). Comment #IWantDrDish DETAILS: https://t.co/k4YeoYw42i


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Look to custom packaging and #corporateswag to redefine your #teambuilding for this #workfromhome environment. #Homeboarding your employees to promote engagement and productivity. View the entire series here and let us know how we can help you! https://t.co/c5t2ZEiKXt https://t.co/soGrANiOxP


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Wednesday, July 29, 2020

@scoots2112 @thehill @KamalaHarris Problem with Kamala is that she got torched by Tulsi Gabbard in a debate and that compounded with her Kavanaugh performance will sink that campaign as Trump will use both against her mercilessly. Plus EVERYBODY knows Joey is a placesetter and that will be explited as well.


from Twitter https://twitter.com/WhiteboardPromo

Tuesday, July 14, 2020

Wednesday, May 27, 2020

Tuesday, May 26, 2020

Things are indeed strange these days, but we're here providing #brandextenders that will help tell your #brandstory. This bunch of branders have come together to help get us through these times, check out the #brandingbunch! https://t.co/CkpmoCTK4D


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Monday, May 18, 2020

@spxbasketball Solid player for SPX, but an even better person. Hustler, hard worker, and all around great kid.


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Wednesday, April 29, 2020

Sustainable Fashion lookbook https://t.co/3qyr6HSVD1


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Thursday, April 16, 2020

Well, this is now #thenewnormal along with #homeworking these days. Get your #custommasks for employees to showcase your #brandstory. https://t.co/gQ9yM5NrYO https://t.co/gQ9yM5NrYO https://t.co/1txWm5nanh


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@PromoKitchen A6) the puzzle has made a HUGE comeback as well as the hard cover book. Both will be back in play going forward.


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@PromoKitchen A3) I see the industry going in to hyperdrive with purpose-driven programs that hit on a personal level vs. the whole give-n-pray notion. Hand sanitizers proved that notion. PPE is now a promo staple, weird as that may be. We will now focus on 1-1 engagements vs. trade shows


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@PromoKitchen A2) I've brought back the ole handwritten notes and have been able to focus on the why of my business which I intend to make a habit.


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@PromoKitchen A1) The beard has grown unruly, I'm now in to P90X and have become somewhat of an expert on all things mask related!


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Thursday, April 2, 2020

@JaredEMoskowitz @FLSERT Jared we have a certified FDA importer & factory making these now. Pls dm me as we are putting together a 2mil pc order tomorrow that FL may tack on to for better pricing on KN-95s. I do have docs to verify


from Twitter https://twitter.com/WhiteboardPromo

Monday, March 30, 2020

Here’s a good demo of how this spreads - note not in English but does show why we’re doing what we are in terms of social distancing #FlattenTheCurve https://t.co/pfv8kTp6wb


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Friday, March 27, 2020

@UPS I am trying for the 3rd day in a row to get a package directed to the correct address which I have requested & it’s not delivering. Nobody is answering the phone. Please help


from Twitter https://twitter.com/WhiteboardPromo

Tuesday, March 24, 2020

Friday, March 20, 2020

Keep it clean y'all! Make sure to use disinfectant wipes on your phones, tablets and computers while working from home. And don't spray those things with sanitizer folks, that's not a good idea. #keepsafe and #FlattenTheCurve while #homeworking https://t.co/zt3ZV4Y6pw


from Twitter https://twitter.com/WhiteboardPromo

Thursday, March 19, 2020

@PromoKitchen A4: I am not a fan of conference calls period as it always devolves in to a love-my-voice-and-obvious-intelligence dominatrix session.


from Twitter https://twitter.com/WhiteboardPromo

@PromoKitchen I use Instant Messaging for internal discussions, Trello for collaboration stuff internally and CommonSKU with suppliers. Zoom works best for client meetings.


from Twitter https://twitter.com/WhiteboardPromo

Wednesday, March 18, 2020

Wednesday, March 11, 2020

@UPS how can a 2nd day air package take you 3 days to deliver? Thx for missing an event date due to your facility error. Own your mistake and fix it please


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Monday, March 9, 2020

Something to think about here y'all... Know what the symptoms are before rushing to conclusions. Good infographic for everyone, especially here in the South with the crazy pollen counts forthcoming. Stay safe, use antibacterial hand sanitizers! https://t.co/DoqUd6FII5


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Thursday, March 5, 2020

@jamiemair Many companies who utilize RFP’s for promo and print commoditize t-shirts & hats regardless of decoration. Creating cost+ scenarios w/ low margin caps. Especially when their spend is high and/or item volume is big. Crappy, yes indeed but true


from Twitter https://twitter.com/WhiteboardPromo

Friday, February 28, 2020

Wednesday, February 26, 2020

@PromoKitchen Call me a cynic but will the term Sustainability get the greenwashing treatment like eco-friendly has? I hope not, but as it has different meanings to everybody the potential is there if as an industry we don’t create some sort of cohesive message


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@PromoKitchen Bigger accounts are concerned with social compliance especially out of China. Again, do the homework- ask for ISO 9001 paperwork, compliance audits, etc. leverage large suppliers as they have that paperwork on most products


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@PromoKitchen Showing the quality difference in a 1-use vs. one with utility that promotes the brand’s story in a meaningful way provides more sustainability than even a greenwashed product


from Twitter https://twitter.com/WhiteboardPromo

@PromoKitchen You have to educate on the CPI of a 1 use product vs. a product that is used more often. As one chef said, a bamboo straw doesn’t help anyone when it’s in the trade show garbage can at the next booth. 1


from Twitter https://twitter.com/WhiteboardPromo

@PromoKitchen Research the supply chain of the product, see if the factory has social compliance audits & ask for 3rd party material docs. When it says RPET there is a paper trail, it it ain’t doc’d it ain’t real


from Twitter https://twitter.com/WhiteboardPromo

The importance of your #swaggame for your #brandstory summed up in one great article. Make sure the #brandextenders you use tell your story in a meaningful and long lasting way #Sustainability https://t.co/FIsn9pqaSy


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Does eco-friendly really mean sustainable? #custompromos #sustainableswag #brandextenders https://t.co/xdRFmVU5ay https://t.co/JK0tJ08brA


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Monday, February 24, 2020

@barstoolsports the NBA only plays selective defense in general - LeBron is one of many in the league that slack on D. It's also why you don't see the stellar brawls like the 80's games. Soft, pure and simple.


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@commonsku Storyboarding is great for new client penetration & leverage suppliers for those free specs - they want to collaborate! fin


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@commonsku good article and yes the real key is continuity. Couple of tips for the solopreneur - use a calendar system for content like Trello (free, easy to use) post social using Hootsuite or Buffer. Constant Contact & Mailchimp do email, social posts & landing pages as well. 1


from Twitter https://twitter.com/WhiteboardPromo

Friday, February 7, 2020

@commonsku comes in with a #gamechanger move - decoration matrix is awesome! Took a bit to figure out, but a huge timesaver. Well played @heymarkgraham you crazy kid you


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Thursday, February 6, 2020

@commonsku Love what you guys are doing, especially with the shops, working that in now for a marketing program. I sent that info back via DM, appreciate it.


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@commonsku luv you guys over here at Whiteboard, although my holiday chocolate quota was missing, ha!


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RT @SteveWoodburn: Maintaining the Critical Balance of Marketing - https://t.co/jeIgkIQ7c3 https://t.co/jY8ZEhN9t1


from Twitter https://twitter.com/WhiteboardPromo

Tuesday, February 4, 2020

Now that’s the way to tie in an Ad with #customswag that extends the #brandstory. #brandextenders work to promote your message in a personal way https://t.co/6pm9uzbmsu


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RT @SteveWoodburn: 26 Ideas for Your 2020 Small Business Marketing Strategy - https://t.co/xsLLNFuUiQ https://t.co/OOr1qXr794


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Get your employees in to peak performance levels with branded #athleisure gear that they will use! https://t.co/0XHZJ7WSDL https://t.co/gtIpLDZ1mP


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RT @SteveWoodburn: What Do the Color(s) in Your Brand Represent? https://t.co/tLrFr5HGry The colors in your branding evoke emotions and ultimately a purchase decision https://t.co/25zl1kNvCb


from Twitter https://twitter.com/WhiteboardPromo

Sunday, February 2, 2020

Many props to @WalmartInc for its Super Bowl ad today, making known the why behind its spark icon in a meaningful way. Truly enjoyed the ad and how it detailed their #brandstory. Well done and thank you for the message. https://t.co/MfPF2bt2aS #brandxtenders #branding #swag


from Twitter https://twitter.com/WhiteboardPromo

What would you pay to keep your #brandstory in your key customer’s hand on a daily basis? Those #brandextenders are used daily - how long can one use a 30 second commercial? #customswagworks https://t.co/xicVFHQ7yG


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Fact #brandextenders give more value and long lasting impressions than a 30 second commercial. https://t.co/0zRCTSYgwg


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RT @bmarcello: Swag https://t.co/fGvNdU85Ne


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Friday, January 31, 2020

@coachbrucepearl @AuburnTigers Get em fired up Coach! It's great to be an Auburn Tiger. Such a fun team to watch, great job, keep the fire burning and War EAGLE!


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Sunday, January 26, 2020

Check out my latest article: Giving your Brand the Whole Package https://t.co/Rk1zEHC2Yt via @LinkedIn


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Friday, January 24, 2020

Wednesday, January 22, 2020

Thursday, January 16, 2020

Saturday, January 11, 2020

Monday, January 6, 2020