It's a bag, don't judge... How tote bags become status symbols

Look in your closet, and you are bound to find several styles and types of totes.  From the standard non-woven grocery tote, to old-school canvas, to now custom washable paper grocery bags,  we all use them for some way, shape or form.

Brands have realized that custom bags are fantastic walking billboards that are ideal brand extenders.  Moreover, they have realized that a bag which is unique and aligned with their brand direction can quickly become the "it" status item to have, bringing additional value and exposure. 

Custom Bags and Totes

Retail has leveraged tote bags to promote brand loyalty and define their customer base, thus generating buzz.  For brands looking to create a personality, edgy designs or colors will make you stand out in the crowd.  

Check out this article on how tote bags are becoming status symbols for brands.  And if you are looking to extend and personalize your brand through custom tote bags, check us out at Whiteboard Promotions!