A4) Do your homework man! Ask for logos, ask about our industries, ask us what projects are upcoming that we can prep for. The best part of any EME or Promo Marketing event is that one-on-one with a supplier who isn't just showing the "new" but providing solutions to us.
— Whiteboard Promos (@WhiteboardPromo) August 26, 2020
A3) The experiential component will always be missing in a virtual show, the "you get a car" spontaneous emotion is not there - it's kinda hard to get the feels when you send it to someone's house and Joey opens the box marked to Mom..
— Whiteboard Promos (@WhiteboardPromo) August 26, 2020
The ability to have buyers feel the products and get that instant feedback when a pre-proof or sample provides the Aha moment for the buyer. Sending custom care boxes that they can open helps but the medium is lacking that experiential component.
— Whiteboard Promos (@WhiteboardPromo) August 26, 2020
A1) I would have pushed the custom mask option initially to clients instead of paying the premium pricing that occurred in weeks 2-6+ of the 'Rona. I would have communicated to my client base about long-term solutions for virtual trade shows and kitting earlier.
— Whiteboard Promos (@WhiteboardPromo) August 26, 2020
Yaz hitting his 400th career home run in Fenway with my Dad - still have the ticket. One of my all-time favorite kid moments.
— Whiteboard Promos (@WhiteboardPromo) August 26, 2020
Ted!!!!!!
— Whiteboard Promos (@WhiteboardPromo) August 21, 2020
Ugly, plain and simple.
— Whiteboard Promos (@WhiteboardPromo) August 17, 2020
