You want your #brandextenders to be eco-friendly, but just because they say Green doesn't necessarily mean so. Avoid greenwashing your next #promo with #swag that's not up to #sustainabiity standards. https://t.co/7RwPRvbZvK
— Whiteboard Promos (@WhiteboardPromo) February 28, 2020
Call me a cynic but will the term Sustainability get the greenwashing treatment like eco-friendly has? I hope not, but as it has different meanings to everybody the potential is there if as an industry we don’t create some sort of cohesive message
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
Bigger accounts are concerned with social compliance especially out of China. Again, do the homework- ask for ISO 9001 paperwork, compliance audits, etc. leverage large suppliers as they have that paperwork on most products
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
Showing the quality difference in a 1-use vs. one with utility that promotes the brand’s story in a meaningful way provides more sustainability than even a greenwashed product
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
You have to educate on the CPI of a 1 use product vs. a product that is used more often. As one chef said, a bamboo straw doesn’t help anyone when it’s in the trade show garbage can at the next booth. 1
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
Research the supply chain of the product, see if the factory has social compliance audits & ask for 3rd party material docs. When it says RPET there is a paper trail, it it ain’t doc’d it ain’t real
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
The importance of your #swaggame for your #brandstory summed up in one great article. Make sure the #brandextenders you use tell your story in a meaningful and long lasting way #Sustainability https://t.co/FIsn9pqaSy
— Whiteboard Promos (@WhiteboardPromo) February 27, 2020
Does eco-friendly really mean sustainable? #custompromos #sustainableswag #brandextenders https://t.co/xdRFmVU5ay pic.twitter.com/JK0tJ08brA
— Whiteboard Promos (@WhiteboardPromo) February 26, 2020
the NBA only plays selective defense in general - LeBron is one of many in the league that slack on D. It's also why you don't see the stellar brawls like the 80's games. Soft, pure and simple.
— Whiteboard Promos (@WhiteboardPromo) February 24, 2020
Storyboarding is great for new client penetration & leverage suppliers for those free specs - they want to collaborate! fin
— Whiteboard Promos (@WhiteboardPromo) February 24, 2020
good article and yes the real key is continuity. Couple of tips for the solopreneur - use a calendar system for content like Trello (free, easy to use) post social using Hootsuite or Buffer. Constant Contact & Mailchimp do email, social posts & landing pages as well. 1
— Whiteboard Promos (@WhiteboardPromo) February 24, 2020
Coronavirus Update https://t.co/1xiGJFHAYB pic.twitter.com/lDrdFxIPab
— Whiteboard Promos (@WhiteboardPromo) February 17, 2020
#sweetsforthesweet this morning for Valentine’s Day! Who says advertising doesn’t work - how many of y’all went and got donuts today after seeing that #chasebank ad? #subliminalmarketing #suckedinagain #promoworks @… https://t.co/EbjqI347Lb
— Whiteboard Promos (@WhiteboardPromo) February 14, 2020
Make sure that you have your #customumbrella ready today #ATL, it's #NationalUmbrellaDay. Make sure you leverage your #brandstory with umbrella #brandextenders pic.twitter.com/mX2usbHqYa
— Whiteboard Promos (@WhiteboardPromo) February 10, 2020
Good article, made me rethink my process for marketing.
— Whiteboard Promos (@WhiteboardPromo) February 10, 2020
@commonsku comes in with a #gamechanger move - decoration matrix is awesome! Took a bit to figure out, but a huge timesaver. Well played @heymarkgraham you crazy kid you
— Whiteboard Promos (@WhiteboardPromo) February 7, 2020
Love what you guys are doing, especially with the shops, working that in now for a marketing program. I sent that info back via DM, appreciate it.
— Whiteboard Promos (@WhiteboardPromo) February 6, 2020
luv you guys over here at Whiteboard, although my holiday chocolate quota was missing, ha!
— Whiteboard Promos (@WhiteboardPromo) February 6, 2020
Maintaining the Critical Balance of Marketing - https://t.co/jeIgkIQ7c3 pic.twitter.com/jY8ZEhN9t1
— Steve Woodburn (@SteveWoodburn) February 6, 2020
Now that’s the way to tie in an Ad with #customswag that extends the #brandstory. #brandextenders work to promote your message in a personal way https://t.co/6pm9uzbmsu
— Whiteboard Promos (@WhiteboardPromo) February 5, 2020
26 Ideas for Your 2020 Small Business Marketing Strategy - https://t.co/xsLLNFuUiQ pic.twitter.com/OOr1qXr794
— Steve Woodburn (@SteveWoodburn) February 4, 2020
Get your employees in to peak performance levels with branded #athleisure gear that they will use! https://t.co/0XHZJ7WSDL pic.twitter.com/gtIpLDZ1mP
— Whiteboard Promos (@WhiteboardPromo) February 4, 2020
What Do the Color(s) in Your Brand Represent? https://t.co/tLrFr5HGry The colors in your branding evoke emotions and ultimately a purchase decision pic.twitter.com/25zl1kNvCb
— Steve Woodburn (@SteveWoodburn) February 4, 2020
Many props to @WalmartInc for its Super Bowl ad today, making known the why behind its spark icon in a meaningful way. Truly enjoyed the ad and how it detailed their #brandstory. Well done and thank you for the message.
— Whiteboard Promos (@WhiteboardPromo) February 3, 2020
https://t.co/MfPF2bt2aS #brandxtenders #branding #swag
What would you pay to keep your #brandstory in your key customer’s hand on a daily basis? Those #brandextenders are used daily - how long can one use a 30 second commercial? #customswagworks https://t.co/xicVFHQ7yG
— Whiteboard Promos (@WhiteboardPromo) February 3, 2020
Fact #brandextenders give more value and long lasting impressions than a 30 second commercial. https://t.co/0zRCTSYgwg
— Whiteboard Promos (@WhiteboardPromo) February 3, 2020
Swag pic.twitter.com/fGvNdU85Ne
— Brandon Marcello (@bmarcello) February 2, 2020
